Tomra reports increased interest in sorting technology

At IFAT 2108, the company says it attracted wide interest in its sorting technologies.

August 8, 2018
Carrie George

Asker, Norway-based Tomra Sorting Recycling says it experienced much interest in its sensor-based sorting technologies at IFAT 2018, a leading trade fair for environmental technologies, which took place in Munich May 14 to May 18.

Tom Eng, senior vice president and head of Tomra Sorting Recycling, says, “The huge number of industry professionals attending IFAT 2018 and the high quality of inquiries received by Tomra show how demand is growing for sorting solutions. This is partly due to tougher new regulations, such as China’s National Sword policy, but also reflects the increasing environmental awareness of consumers.”

He continues, “More countries around the world are calling out for effective sorting and recycling technologies, and there’s real interest in future progress through innovation. Tomra believes the most significant near-future advancements will be in the increased sophistication of artificial intelligence, which is already integrated in Tomra’s machines to a greater extent than in any other manufacturer’s.”

Tomra says by continuing to focus on the future of innovation, it has taken great strides in enhancing its digital approach to supporting customers. To demonstrate this, Tomra had a Future-themed consulting station on its IFAT stand that enabled visitors to interact with live data using Tomra Insight. This software and the telematics system provide customers with remote, real-time information about the management and performance of their recycling machines, the company says.

According to Tomra, the circular economy continues to drive the company’s commitment to a sustainable future. In 2017 Tomra signed up for the New Plastics Economy, a three-year initiative led by the Cowes, England-based Ellen MacArthur Foundation. The initiative strives to bring together businesses, governments, scientists and citizens to accelerate the transition toward a global plastics system guided by the principles of the circular economy.

Tomra Sorting Recycling designs and manufactures sensor-based sorting technologies for the global recycling and waste management industry. More than 5,500 of its systems have been installed in almost 80 countries worldwide.